Adding a little companion strategy to Paul’s Quantum system (from someone who had to build evergreen the hard way 🤍)
A few years ago, I was sitting in my bedroom with an oxygen machine beside me, laptop balanced on my knees, lungs still healing after a coma.
I remember opening my computer for the first time in months, honestly expecting everything to be dead in the water.
My businesses.
My income.
My momentum.
And then I looked at my dashboards.
To my absolute shock… a handful of my YouTube videos had quietly kept everything alive.
Not huge money — a couple hundred dollars a month — but it was coming in from:
– YouTube ad revenue
– affiliate sales
– sales of my own products and courses
– even royalties from my books on Amazon
All from focused traffic those videos were pulling in on autopilot.
I just sat there thinking:
Wait… what?!
Especially because my channel was never “strategic” back then.
I started posting on YouTube over 15 years ago simply to communicate with members across different businesses. My channel was a literal patchwork quilt:
Cake decorating.
Teaching kids about money.
My kids uploading Barbie videos and D&D clips.
Completely all over the place.
Most of my videos did nothing.
But there were a handful that consistently brought me leads.
And I hadn’t even realized that what I’d accidentally done right on YouTube also allowed those same videos to rank on Google.
Those videos didn’t just attract people — they warmed them up.
It was wild.
That tiny monthly income gave me hope at a time when doctors had told me I’d be lucky to regain 60% lung function… and that I might never work again.
That’s when I leaned hard into evergreen.
I’d already learned from mentors like Jeff Walker, Mike Filsaime, and Frank Kern that staying in touch with your audience matters — but I physically couldn’t email every week.
My body just wouldn’t allow it.
So I created something simple:
👉 My Throwback Thursday (TBT) Email Series
Every Thursday, I send one value-based email that sends people back to one of my older YouTube videos.
That’s it.
No pressure.
No hard sell.
Just:
“Hey — here’s something that might help you today.”
Over time, that became my quiet circulation engine.
Every new video I publish (except my dedicated 10-part series videos) automatically gets added into this TBT loop.
Which means:
✅ Older videos stay alive forever
✅ YouTube keeps seeing consistent watch time
✅ New subscribers get warmed up naturally
✅ Google keeps those videos visible
It’s slow-burn evergreen.
Funny enough… this is actually how Paul and I first connected years ago. We were ranking buddies for Kartra, Groove, and ClickFunnels promo videos.
He was running his structured multi-video strategy.
I was looping traffic back weekly with TBT.
We were both using YouTube SEO.
Then I happened to attend Groove’s very first webinar… and Paul was the guest speaker.
He shared his 10-part system and my mouth literally dropped open.
I remember thinking:
That’s what I’ve been doing — only he’s condensed it into a powerful 10-day accelerator.
Genius.
Paul took the long-term idea I was using and turned it into a fast authority kickstart.
That’s why I genuinely love what he teaches.
So if you’re doing Paul’s Quantum challenge, here’s my gentle companion suggestion:
👉 Use Paul’s 10-day funnel to build momentum fast
👉 Then add a simple weekly email loop to keep your videos breathing forever
Sprint + stroll.
They work beautifully together.
And Paul — thank you for being so generous over the years. I’ve learned so much from you, and I truly admire your heart for helping people.
One last little evergreen nugget:
I still have a video from 2011 that ranks #1 in its niche.
That video cost me $20 to make… and has earned over $11,000 just in ad revenue — never mind affiliates, book sales, and everything else.
That’s the power of evergreen.
Not that I always put the ads on, Paul taught me when not to put them on - "Whenever your video is meant to convert, don't send that precious traffic away to someone else's video!" 🤗
This is an amazing group. Hope my strategy helps 💗
We rise together. Thank-you Paul 🙏
Big hugs, Amanda 🤗