Outcome Obsession Is the Fastest Way to Fail
Most professionals think the secret to success is obsessing over the goal.
“I just need to land the role.” “If I can get this promotion, I’ll finally feel confident.” “This one pitch has to work.”
I’ve coached dozens of high performers through this mindset.
And here’s the pattern I always see:
The more attached you are to the outcome, the harder it is to show up fully for the process that gets you there.
The irony?
You get so fixated on the prize at the end that you completely miss the steps that would win it.
Your attention gets scattered. Your energy leaks. Your confidence wavers.
Because every time the goal feels far away… You start to believe you’re far from capable.
Let me offer a reframe:
Your goal isn’t the goal.
Your daily process is.
The outcome? It’ll take care of itself if you show up consistently for the right things.
Ask yourself:
“What does winning look like today?”
And here’s what I suggest:
The Core Four
  1. Give 100% of what I have today.
  2. Be fully present.
  3. Express gratitude.
  4. Focus on my routines and only what I can control.
Simple. But powerful.
Because when you lead with process, not pressure:
• Your mind clears, you're more at peace because you’re not worrying about the future.
• Your focus sharpens • Your performance improves
• And your results? They follow
This is how you break free from outcome obsession.
You stop trying to win the future and start mastering the moment you’re in.
Because the truth is:
The person who crushes their process…
gets the prize without chasing it.
Get out there and crush it today. :)
Rooting for you,
Kris
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Kris Plemmons
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Outcome Obsession Is the Fastest Way to Fail
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