We help busy people get lean, strong, and confident — without calorie counting or complicated diets.
What we do
- Simple workouts you can actually stick to (home or gym)
- Simple nutrition that fits real life
- Real accountability so you don’t fall off after week 2
Our edge
- Our system is built by coaches who’ve helped grow and run high-performing fitness newsletters on Substack (example: Fit Dad Formula / Parent Fit Club)
- Proof: that publication publicly shows 8,000+ subscribers.
What you get inside this community
- 3 step-by-step courses (pick your level and start)
- 50+ follow-along workout videos (train anytime)
- Weekly recipes (quick, realistic, repeatable)
- Weekly coach support (ask questions + get guidance)
- A plan made for you: answer a short form, within 48h you get your full weekly plan, then you can send feedback each week to adjust it
- A supportive community to share progress, stay consistent, and win together