Ladies I like this what do you all think?
LINKS IN A CONVERSATION... organically/naturally... if someone is asking about what you do, asking about something that you offer, if you know about something specifically helpful that is a solution that is being sought out, it's OK to gently share a link with more info. You don't have to dance around it if you're sharing respectfully! Especially if it just happens sometimes and is not a pattern of posting it over and over in many comments.
My point is to not ban them completely just make it relevant and appreciate.