I didn’t come to this work because I felt confident about aging.I came to it because somewhere along the way — after years of taking care of everyone else — I stopped recognizing myself.
I spent almost 30 years as an RN in the hospital. Three decades of long shifts, adrenaline, grief, pressure, and caring for people during the hardest moments of their lives.
I knew how to hold it all together.
I knew how to be strong.
But eventually, my own body whispered what I had ignored: “I’m burnt out.”
During that season, I found EFT. Not because I was looking for a new tool, but because I needed something — anything — to help me feel human again. And tapping was the first thing that made my nervous system finally exhale.
It helped me heal in ways traditional self-care never touched.
Years later, at 50, I opened Willow Organic Spa — something I’m deeply proud of .
But entering the beauty world in midlife brought up emotions I was not prepared for.
After years of being behind a mask during the pandemic, I hadn’t truly seen my face in so long.
And on the opening day of the spa, someone took a photo of me.
I looked at it and felt this unexpected, honest thought: “When did I get so old?” Not in a self-hating way, more in a tender, surprised, caught-off-guard way.
And then came the guilt —because my mom died at 42. And here I was, 50, getting the years she didn’t… and still struggling with how I felt about my reflection. It wasn’t vanit, it was vulnerability. A moment of realizing that aging doesn’t just happen on the outside —it happens emotionally, in our nervous system, in all the quiet places nobody sees.
So I came back to EFT. Not as a burnout tool this time, but as a way to soften beauty pressure, comparison, and the complicated feelings of being a midlife woman in the beauty industry. And as I worked with clients in my spa, I started to see the same emotional patterns in them:
the comparison,
the pressure,
the “I should be okay with this,”
the guilt for feeling anything at all.
That’s when I knew: beauty pressure isn’t superficial. It's physiological. It is emotional. It is tied to belonging, identity and those stories we have carried with us our whole lives. No serum or service can soothe that, but nervous-system support can. Honesty can. Gentleness can. Being witnessed can.
This membership is the space I wish existed years ago — a soft, private place to untangle the emotional weight of aging without shame, without pretending, without pushing yourself to be “confident” before you’re ready.
I care about this work because it healed me through burnout. It has steadied me through midlife and it keeps helping the women I see every day.
I believe every woman deserves this kind of support. This isn’t about fixing aging, it about feeling safe inside it.
Welcome to the Intelligent Beauty Era.
I’m truly glad you’re here. 💛