17d • General discussion
How many do you need?
We’ve looked at your ideal client. Now let’s apply that to your strategy. This is why it really matters.
You don’t need 10k followers.
Sometimes you only need 12 ‘John’s’ or ‘Claudia’s’
Let’s make this painfully simple:
Your revenue goal …
Your offer price or value of your ideal client…
How many sales you actually need …
How many ideal clients you need in your pipeline…
How many people you need to reach to land your ideal client … (give me a shout if you need help analysing your data)
How your content needs to land to convert them.
THIS is why ideal client profiling matters.
It’s maths and psychology.
If you want £5k/month and your offer is £500?
You need ten Johns.
Not hundreds.
Not thousands.
TEN.
When you know who “John” is…
You can actually go and find him.
This is where business stops feeling chaotic and starts feeling intentional.
What’s your revenue goal for next year?
How many of your ideal clients do you need?
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How many do you need?
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