This book by Noah, the founder and CEO of AppSumo.com is a amazing because he doesn't leave anyone out. Whether you're thinking of going out on your own and starting a business or you've started one and it's not going as planned or you're so scared, you trying not to think about going out on your own, this book has you covered. It reads so well and your first couple of exercises meant to strengthen your 'ask musle' like asking for your first $1 investment from someone or going to your local coffee and asking for 10% off, are simply but brilliant and frightening tasks for some but becoming an entrepreneur, is all about the ask.
You need to ask the right questions, you need to ask for help and most importantly, you need to ask for the sale.
Enjoy and let me know what you think.