Oct 27 • Resources
We all know the power of a good hook.
In the last two months, I’ve seen two posts with exactly the same hook do pretty welll on LinkedIn:👉 “Ich oute mich.” translation: I have to confess.
It’s fascinating how well it performs.
My hypothesis:
There’s an emotional tension in that phrase: it instantly makes you curious about what’s coming next.
Here’s one of the posts if you want to check it out:🔗 LinkedIn Post
How do you create some emotional tension and trigger curiosity in your posts?
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We all know the power of a good hook.
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