I'm David White — no sales background, trained as an electronics engineer. First business: gutted a plastic calculator, mounted it inside a pro keyboard, sold thousands into countries I'd never set foot in. Decades of businesses since, thousands more consulted, UK to US.
What I've learned: every business problem is just time, or money — disguised as something else.
You've chosen the business. You need clients without ad costs you weren't built for, and to run lean while you work it out. Not theory. A system.
Not a salesperson. No hours for marketing. Care more about the work than the selling. Sound familiar?
Inside: a referral system that builds you as a known operator, not just a lead source — plus one new angle a week, built to use the same day.
One honest limit: me. I intend to help everyone who joins, so I won't scale past what I can give. First come, first served.
A few go on to work with me directly — usually the ones who care about their business like I care about mine.