If you're a contractor or ANY service company looking for a marketing method that more than works, watch this video. He does a day of work for free, posts these videos on his socials, and who do you think a local paying customer calls when they need a lawn company? Do YOU have any off days? How do you spend them? Prospecting? Cold calling? Golf? (ok, we understand golf) And um, I hope you're not one of those companies that "don't answer their phones", like she explains, are you? if so... www.aisprinkled.com/LTS We'll solve that problem once and for all!

One of the things I do quickly with a contractor or home service partner, is make sure they've both created a company page on Nextdoor.com , as well as are posting with their personal account. In many cases you'll see people reaching out asking for exactly what you do. A simple dm introducing yourself puts you in front of people needing you service... Nextdoor is an incredible tool for contractors looking to expand their digital reach and obtain new clients. It's a platform that lets people in YOUR NEIGHBORHOOD both find service pros, as well as offer recommendations for local businesses... think word-of-mouth from trusted neighbors but in a digital space. For contractors, it provides a platform to organically reach the community or to have members endorse your work, which is a highly effective marketing tactic. And... it's FREE! (but post regularly, not just one and done!) “Word-of-mouth publicity is about the best it gets, with 83% of respondents having made a recommendation to a friend or family member and 55% making a recommendation at least once a month. However, younger consumers are more likely to engage in this behavior, with 77% reporting they make a recommendation at least once a month.” Let customers work on your behalf. Sign up (again, it's free!), list your business and contact info, and verify your Business Page. Once that's done, past and current customers within your community can leave recommendations directly on your page and increase your visibility within the neighborhood. By optimizing your contractor marketing strategy, you can attract more reviews and generate increased traffic. It doesn't take much to be rewarded their yearly recommendation awards, an icon you should both proudly share on both your socials, and website!

I recorded (and wrote out) some cheap ways you can make an impression OFFLINE on both customers and non-customers that will help you be remembered when they need, or know someone else who needs your service! Want help with this? https://aisprinkled.com Get the Phones Ringing: Offline Branding Tips for Contractors: Don't just be seen, but be remembered! - Your best leads come from satisfied clients. After each job, ask for referrals — and offer a small thank-you reward or discount for both the referrer and the new customer. Referral marketing is one of the easiest ways to generate warm, qualified leads. - Make Every Job a Mini Billboard. Use yard signs to turn your completed projects into local ads. Place them strategically in high-traffic neighborhoods (with permission) and make sure they feature your logo, phone number, and a simple callout like “Roof Replacement by [Your Company].” - Send Handwritten Thank-You Notes. In a world full of texts and emails, a handwritten thank-you card stands out. Sending a quick note after every job keeps your name top-of-mind and naturally encourages word-of-mouth referrals. Haven’t sent one lately? Write to your last five customers today. - Team Up with Other Local Pros. Build partnerships with complementary trades—realtors, plumbers, painters, landscapers, or HVAC pros. Exchange referrals or create bundle offers. Strategic collaboration often beats competition when it comes to generating new local business. - Sponsor Community Events or Youth Teams. Few marketing ideas build trust and visibility faster than community involvement. Sponsor a local little league team, charity event, or home show. You’ll connect with potential customers while showing real support for your community. - Leave Behind Door Hangers. After finishing a job, drop branded door hangers or flyers around the neighborhood. Include your company name, photos, and a “free quote” offer to attract nearby homeowners who may need similar services.