Peace Creatives,
If you blinked yesterday, you missed some serious firepower dropping into our toolbox.
January 14th brought us tools that solve two of the biggest pain points we face: keeping your brand visually consistent and reaching people who don’t speak English.
Let me break down what matters for us:
GOOGLE VEO 3.1: The “Infinite B-Roll” Machine
What it does: Google’s video AI now lets you upload reference photos (they call them “Ingredients”) and it’ll generate brand-new videos that keep your person/product looking the same but put them in different settings.
Why you care: You can now take ONE photo of your client’s product and generate 20 different videos of it in completely different environments without ever re-shooting it.
The move:
Upload your client’s product or brand elements as an “ingredient”
Generate vertical (9:16) videos natively for social platforms
Create lifestyle content without additional shooting
Creator Academy application: Generate custom B-roll that features your branding consistently across every video without needing hours of footage.
RASK AI “Global Suite”: Speak 130 Languages With YOUR Voice
What it does: Takes your video, clones your voice, translates it into 130+ languages, and fixes your mouth movements to match the new language.
Why you care: Your content isn’t limited to English-speaking audiences anymore.
That pitch video you recorded? Run it through Rask and now you’ve got versions in Spanish, Mandarin, French, or whatever languages your target market speaks—all with your voice and lip-sync intact.
The move:
Record once in your native language
Generate localized versions for different demographics
Test which communities respond better to your message
Marketing angle: Expand your reach without creating new content from scratch.
AITHOR: Your Script Recycling System
What it does: Rewrites existing content into different tones (Persuasive, Narrative, Formal) without losing the meaning.
Why you care: You already have winning content. Stop writing from scratch.
Take your best-performing content, feed it to Aithor, and ask it to rewrite it as:
A short-form social script
An email sequence
A text message campaign
The move: A/B test your messaging by generating 5 tonal variations of the same core message and seeing which one gets more engagement.
KRAFTYLAB: Automate Community Engagement
What it does: AI-powered event planning and team engagement automation.
Why you care: If you’re building community, this handles the logistics.
The move: Use it to automatically reward your clients or their teams when they hit milestones. Example: When someone hits a specific goal, the system automatically sends a virtual team-building experience.
It’s culture automation.
THE STRATEGY PLAY
Here’s what you should be thinking about:
For your clients:
Use Veo 3.1 to multiply the value of any visual assets they provide
Use Rask AI to create localized versions of content for different cultural communities
For your own content:
Use Aithor to recycle your best material into multiple formats
Use Veo for consistent branded visuals across all your content
For automation:
Build milestone celebration workflows using these tools
Create multilingual customer communication systems
YOUR ASSIGNMENT
If you’re in Creator Academy, here’s your homework:
Pick your best-performing content from the last 90 days
Run it through Aithor and ask it to rewrite it for a different format or platform
Post the result in the community and tag me
Let’s see who can get the most engagement from recycled content.
The tools dropped yesterday aren’t about replacing your creativity they’re about multiplying your output without sacrificing quality.
We’re not just content creators anymore.
We’re content architects.
Let’s build.
Master Yoda
P.S. If you’re wondering which tool to start with, go with Google Veo 3.1. The “Ingredients” feature alone will change how you think about content creation. Test it this week and report back.