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Paid Ads Hit Different When You’ve Got Killer Content 👊
Spent $3.8K. Made $35K. That’s a 9.27 ROAS 🤯 Here’s how we did it for our new client Spot Zero: https://www.spotzerowater.com/products/mobile/ 1. Got the core video assets locked in (VBC, Testimonial, Sales Video) + added social content & a photo package. 2. Launched a Meta campaign for their top product. Before we added the videos, their funnel was converting around 5%. After? BOOM—conversion rates doubled, sales skyrocketed, and the clients FIRED UP! 🔥 Paid ads with no content = a flop. Paid ads with killer assets? Unstoppable. Even if you’re not running ads for your clients (or your own biz), getting these core video assets in place can STILL make a massive difference. Let me know if you want a deeper breakdown! 🤙
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New comment 1d ago
Paid Ads Hit Different When You’ve Got Killer Content 👊
Why i LOVE Paid Ass (sorry... paid ads) Spent $900 and Made $7k 🤑
We just launched a campaign for our client KOBO Fishing this month, and boom—our first sale is in! $7K right out of the gate! Off to a hot start! 🔥 Here’s where we’re at after 14 days: - Ad Spend: $912.32 - Leads: 37 - Total Revenue: $7,036.25 - Opportunity Value: $247.29K A little background on KOBO Fishing: They sell high-ticket electric fishing reels ($7,500 a pop). When they came to us, they had nothing—no videos, no landing page, no funnel. We broke their strategy into two phases: Phase 1: Create 3 core video assets + short-form content. We knocked out: - A VBC video - A customer testimonial video - A features & benefits video Phase 2: Build the landing page/funnel and launch the paid ads campaign (Meta). We built the landing page on GHL - you can check out the videos implemented on the landing page here: https://www.get.kobofishing.com/ Having these core assets dialed in before launching the ads has been HUGE for the results we’re getting. We’re only 14 days in, and it’s already looking 🔥. The client is FIRED TF UP and loving it! Let me know if y’all have any questions about the campaign or want me to break anything down further. 🤙
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New comment 2d ago
Why i LOVE Paid Ass (sorry... paid ads) Spent $900 and Made $7k 🤑
I Just Had A Potential Life-Changing Phone Call
I just got off the phone with the owner of a multi-million dollar company and came to him with my business proposal. We scheduled this call about a week and a half ago, and believe me when I say I had ALL my ducks in order. I only had 30 minutes to talk to him. Long story short, it went probably the BEST it could have gone, like I am still in recovery over just how well it went. I was composed, concise, and speaking in the best interest of his business, as having my business as a collaborative service offered for Web Design and Video Editing as paid services, they get a percentage of whatever I sell. Needless to say I blew him away with how prepared I was and my irrefutable work and testimonies and proposition. I sent him at the beginning of the conversation an email containing an officially typed out proposal, for him to look at as his leisure. His business is going through a total transformation, and at the start of the year, they are going to sort of officially start the new way of doing things, and he wanted to reconnect to talk deeper about logistics and possible implementation at that time. I asked him if I could possibly get referrals at this point in time, as there were coaches and people within his company wanting to promote me, but I told them to not as I wanted his blessing first. He very much appreciated that and told me that won't have to wait before the end of the year, and will talk to his business partner and get back to me ASAP on their decision later this week about coaches promoting me. He even told me about my quality of work saying, "If I didn't like your work or didn't think you were able to do this, we wouldn't even be having this phone call. I've seen what you do for your dad and it is good enough that I would feel comfortable having this as an option." He couldn't give me a yes or no, but as soon as he saw my website, he immediately his tone shifted and he told me, "it's not a matter of if, but more a matter of how". I told him the difference between me and another agency, about the extra value I provide and what I do to actually prepare and teach my client about their website and how things run, and he was very impressed.
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New comment 3d ago
Small #dealEarned - small win, but a breakthrough nonetheless! :)
Hi Fam! It seems I've got my first successful attempt at building some business relation on my own, as the company I've networked with a few months ago just commissioned me for a small photoshoot (they've got a mural on the wall and they want high-quality pictures to be able to reproduce it somewhere else as a photo wallpaper. WHY IT MATTERS: While financially it's a very small commission, it's my first successful Cold Outreach attempt. It was also my first successful networking meeting, after Dave advised me to just be friendly with cold leads instead of trying to aggressively get them straight to the sales meeting. Also, I view it as an opportunity to advance that initial relationship from "the company that is aware of my existence" to "the company that was already happy with my services" - ergo, it might be easier to upsell them with bigger things later on. THE CHALLENGE: I recently noticed they've started to utilize some of my reels' advices about building some expert image via video on social media (which is a positive sign) - but for now, they do it on their own, shooting some no-audio reels of their products with their phones (which of course is a bit worse of a sign 🤣). I guess that's exactly what Ceebz meant during one of the recent Q&A calls, when he emphasized selling VBCs as something the client won't be able to do for themselves easily, as opposed to random reels that could be done - for better or worse - by anybody. THE CURRENT TACTICS: I actually consider shooting a few more "content" pictures for them as freebies on top of the mural picture, especially that I'll have all the needed gear with me anyway, in order for them to see some marketing value in what they get from that photoshoot. As they've been doing reels by themselves now, I guess I'll still have an opportunity to at least collect some data of how it works for them in practice - and I'll try to sell them on a VBC with some extra short content possibly extracted from it (I guess I'll have to adapt the incentives depending on how their own reels are currently working for them).
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New comment 3d ago
Closed my first $5K deal!
Huge shoutout to Ceebz and Dave for all you guys do. Super grateful to have come across you guys and this community. Just closed my first $5k deal with a production company! This was the second deal we've done with this client. The first one was closed at $1.2K but we only wanted $600 after seeing the results. This is HUGE for me and my team. Super happy to have the opportunity to kill it for them. Turns out it is possible to make a big close without solid case studies if you practice and refine your sales call enough as well as BELIEVE IN YOURSELF. I figured I would provide you guys a link to watch the full sales call, as I know stuff like that always helps me. Here you go: https://youtu.be/ybaRPGOmzNk Fully open to all criticisms! Hope this helps someone.
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New comment 7d ago
Closed my first $5K deal!
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