How Lisa proved age is just a number when determination meets the right opportunity
When you've been a licensed realtor since 2004 but never made serious money because most agents average only $25,000 per year, hearing about wholesalers making $60,000 on single deals sounds too good to be true until you see it happening right in front of you.
Lisa had spent years keeping her real estate license active while working as a full-time flight attendant, watching the traditional agent route fail to deliver the financial freedom she needed to build a legacy for her 23-year-old son and future grandchildren.
The pivot point came when she discovered my videos showing real conversations with sellers and students getting actual results, not just lifestyle porn and empty promises, which convinced her that wholesale real estate was a legitimate business model worth learning.
As a mature entrepreneur joining a community full of younger people, Lisa understood that staying relevant in today's world means being willing to learn from the next generation while bringing her own wisdom and experience to the table.
Cold calling initially felt uncomfortable despite her people skills from years as a flight attendant, but Lisa's biggest challenge was balancing her irregular travel schedule with the consistent effort required to build a wholesale business from scratch.
The breakthrough came when Lisa switched from cold calling to TikTok PPC ads, which allowed her to generate motivated seller leads around the clock regardless of whether she was flying to Miami or sitting at home in between flights.
Her first major lead came from a desperate seller with a mobile home and land in Pleasanton, Texas, who needed help fast and had nowhere else to turn, which immediately triggered Lisa's nurturing instincts to solve real problems for real people.
When Lisa brought this deal to Ricky during our Wednesday disposition calls, he immediately recognized the potential because the property sat right in front of a freeway with no restrictions, creating massive value for the right investor.
Ricky's genius move was finding the neighbor who owned a racetrack next door and needed more parking space, turning a random property into the perfect expansion opportunity by thinking strategically about who would benefit most from owning that specific piece of land.
The $60,000 assignment fee hit Lisa's account faster than she expected because Ricky moved with urgency when the iron was hot, coordinating with title companies and keeping Lisa informed every step of the way through CC'd emails and constant communication.
What made this deal special wasn't just the size but the fact that Lisa proved wholesale real estate works for anyone willing to adapt, learn new technologies, and commit to helping people solve their biggest problems regardless of age or background.
Lisa's success shows that maturity can actually be an advantage in this business because sellers trust people who sound experienced and genuinely care about their situations rather than young hustlers who only want to make money.