The Ultimate Jewellers' Playbook is a private community for jewellery founders who are past the hobby stage, ready to build recognisable, high-impact brands.
Who is behind this? Auguste, founder of Chocianaite — a creative house specialising in jewellery business development and growth, with more than 8 years working inside the jewellery industry across business strategy, marketing, advertising, visual direction, and photography sectors. What you get inside:
- Strategic jewellery business development frameworks and insights from someone who has built and directed campaigns for major jewellery houses
- Masterminds — structured sessions on real jewellery business challenges
- Case studies of successful jewellery brands & campaigns
- Courses covering brand building, marketing, visual identity, and sales
- Guest insights from active jewellery industry professionals
- A peer community of real brand owners
- Jewellery photography education
- Live Q&As & consultations
- Weekly jewellery industry news and insights