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Dec '22 in Advertisting
Why do we like videos for Facebook ads??
There are several benefits of using video in Facebook advertising, but these are our favorites.
  1. Increased engagement: Video ads tend to have higher engagement rates over other types of ads, as they capture people’s attention and hold it longer.
  2. Greater reach: Facebook prioritizes video content in its algorithms, so video ads are more likely to be shown to a larger audience.
  3. Higher conversion rates: Video ads can be more effective at driving conversions because they allow you to show off your products or services in a more interactive and engaging way.
  4. Greater flexibility: Video ads can be used in a variety of formats, including in-feed ads on both Instagram and Facebook, which gives you more flexibility in how you reach your target audience.
Have confidence in knowing that by being brave and getting in front of the camera, you're setting your ads up for better performance 🙂
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5 comments
Logan Mulligan
3
Why do we like videos for Facebook ads??
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