3h (edited) • General discussion
Let's talk direct mails... while I try to manage my auction anxieties...
I'm hearing whispers in my head, telling me nobody will show up for my auction, and nobody will bid more than $2... The woe is REAL. I don't think I'll be sleeping tonight.
BUT! Maybe you can help distract me... with... direct mail!
The other day, on a whim, I bought a $9 ebook off Instagram of all places... from a dude I know nothing about... about direct mail marketing with ugly postcards 🙃
I know folks who do some cool stuff. , for example, sends stickers and postcards to their new Legends (paid subscribers). I wanna do something similar, too, to acknowledge my Vault members.
But as far as marketing goes... does anyone have any thoughts?
Especially for online businesses?
Like, would you or would you not hate me if I sent you a postcard with a QR code to my Vault membership? Or maybe it needs to link to a lead magnet instead....
I loved getting Lex's stickers, also got a postcard from once, loved that too (though Spaniard mail is no joke)... but those are not marketing mails...
So yeah... anyway... thoughts?
Also, just realized Lawrence Bernstein has a direct mail marketing mini guide here (I think I prefer Airmails over ugly postcards...): https://admoneymachine.com/2020/05/25/greatest-money-making-loophole/
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Let's talk direct mails... while I try to manage my auction anxieties...
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