In this session, Carmen Esteves breaks down how artists, producers, writers, and creatives can clearly define their brand identity and use strategic marketing to expand their reach and impact.
Inside this classroom, you’ll learn:
✅ The difference between branding and marketing
✅ How to identify what your brand truly represents
✅ Key questions every creative should ask when defining their brand
✅ How to connect your brand message to the right audience
✅ Practical tips for marketing your music, content, and creative work
✅ Why knowing your audience increases visibility and opportunity
Branding is who you are.
Marketing is how you communicate it to the world.
Build your identity.Know your audience.Amplify your message.
Let’s Get To The Business. 🚀