Nobody wants to buy your best offer first. And it's not a pricing problem.
Lead with your $3k treatment package and people freeze, "for what?"
That's a back-end offer.
What they actually want is the easy, exciting yes: a free consult, a $27 assessment, a simple screening that shows them exactly what's going on.
Small win. Fast. Builds trust.
Once they say yes to that, your $3k offer sells itself.
Watch the full breakdown here: https://www.instagram.com/p/DbOFk67kzA-/?hl=en
What's the "easy yes" in YOUR clinic, the front-end offer patients can't say no to? 👇
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Emeka Ajufo
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Nobody wants to buy your best offer first. And it's not a pricing problem.
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