Jan 7 ā¢ š¤ AI Tools & Tips
š¤© Amazing ALL in 1 Website for top AI tools š¤©
Iām excited to share Poe.com with you, free access to multiple AI tools like ChatGPT, Grok, Claude, Manus, just to name a few, below is my input and Grokās output from the demo in the video:
INPUT
Create a social media strategy to promote my two Skool communities and their content, see attached, both have freemium subscriptions
OUTPUT
Below, I'll outline a comprehensive social media strategy tailored to promoting your two Skool communities: Dishy Digital: AI + Marketing (focused on empowering business owners with AI-driven marketing skills, tools, and confidence-building resources) and AI Tools 4 Apps 4 Businesses (a hub for small/solo business owners to leverage AI for everyday tasks like content creation, marketing, admin, and customer service without overwhelm). Since both operate on a freemium model (free access to basic content/community, with premium upgrades for deeper workshops, sessions, and accountability), the strategy emphasizes driving free sign-ups as a gateway to conversions.
This strategy assumes you're starting from scratch or building on existing efforts. It's designed to be actionable, scalable, and aligned with platforms where your target audience (business owners, entrepreneurs, marketers) hangs out. I'll keep it witty and practicalābecause who wants a strategy that's drier than a marketing textbook?
1. Strategy Goals
- Primary Goal: Drive 500+ free sign-ups per community in the first 3 months, with a 20% conversion rate to premium subscriptions.
- Secondary Goals:Build brand awareness: Reach 10,000+ impressions/month per community.Foster engagement: Achieve 5-10% engagement rate (likes, comments, shares) on posts.Generate user-generated content: Encourage members to share their wins, turning them into organic promoters.Long-term: Position you as the "AI whisperer" for overwhelmed business owners, leading to partnerships or affiliate opportunities.
Track progress with tools like Google Analytics (for link clicks to Skool), platform insights (e.g., LinkedIn Analytics), or free tools like Buffer/Hootsuite.
2. Target Audience
- Core Persona: Small business owners, solopreneurs, side-hustlers, and marketers aged 25-50. They're tech-curious but overwhelmed by AI hype, seeking practical, non-overwhelming advice. Pain points: Time constraints, fear of AI complexity, inconsistent marketing results.
- Dishy Digital-Specific: Marketing pros or business owners hungry for AI-infused strategies (e.g., AI for content ideation, social media automation).
- AI Tools 4 Apps 4 Businesses-Specific: Everyday entrepreneurs (e.g., e-commerce sellers, consultants) needing AI for ops like customer service bots or admin automation.
- Where to Find Them: LinkedIn (professional networking), Instagram/TikTok (visual, quick tips), Twitter/X (real-time discussions), Facebook Groups (community vibes), and Reddit (subreddits like r/Entrepreneur, r/marketing, r/smallbusiness).
3. Platform Selection and Focus
Prioritize 2-3 platforms to avoid spreading yourself thin. Cross-promote between communities where audiences overlap (e.g., a marketer in Dishy Digital might love AI Tools for broader biz hacks).
- LinkedIn (Primary): Ideal for B2B vibes. Post professional content, join groups like "AI in Marketing" or "Small Business Owners."
- Instagram/TikTok (Secondary): For short, fun, visual content. Use Reels/Stories to demo quick AI wins.
- Twitter/X (Tertiary): For timely threads on AI trends and community shoutouts.
- Avoid for Now: YouTube (unless you have video production bandwidth) or Pinterest (less interactive for communities).
Cross-Promotion Tip: Create a unified brand handle (e.g., @DishyDigitalAI) and link both communities in bios. Use hashtags like #AIPoweredBiz, #MarketingAI, #SkoolCommunity.
4. Content Pillars and Types
Focus on value-first content that teases freemium perks (e.g., "Get this full workshop free in our community!"). Aim for 80% educational/engaging, 20% promotional. Highlight success stories to build FOMO.
- Content Pillars (applicable to both communities):
- Dishy Digital-Specific Ideas:
- AI Tools 4 Apps 4 Businesses-Specific Ideas:
- Freemium Promotion Hooks:
- Content Formats:
5. Posting Schedule and Cadence
Use a tool like Buffer or Later to schedule. Time posts for peak audience activity (e.g., 8-10 AM weekdays for LinkedIn).
- Weekly Breakdown (per community; double up for cross-posts):Monday: Motivational tip + freemium invite.Wednesday: In-depth thread or Reel + poll.Friday: Fun win/share + weekend challenge.Weekend: Engagement boost (reply to comments, share user content).
- Total Output: 15-20 posts/week across platforms. Start small and scale based on engagement.
- Seasonal Tie-Ins: Align with events like Black Friday (AI for sales boosts) or AI conferences.
6. Engagement and Growth Tactics
- Build Community: Respond to every comment within 24 hours. Ask questions like "What's your top AI question?" to spark discussions.
- Collaborations: Partner with AI influencers or complementary creators (e.g., guest posts in marketing podcasts). Offer affiliate links for promoters.
- Paid Boosts: Start with $50-100/week on LinkedIn/Instagram ads targeting "small business owners" with ad copy like "Overwhelmed by AI? Join our free community for simple tools."
- SEO/Organic Growth: Optimize profiles with keywords (e.g., "AI marketing community"). Share content in relevant Reddit threads or Facebook Groups without spamming.
- Email/Skool Integration: Collect emails via social CTAs and nurture with weekly newsletters recapping community highlights.
- Contests/Giveaways: Run "Share your AI win for a chance to win a premium month free" to boost shares.
7. Metrics and Optimization
- Key Metrics:Traffic: Link clicks to Skool sign-up pages.Engagement: Likes, shares, comments, saves.Conversions: Free sign-ups and premium upgrades (track via Skool dashboard).Growth: Follower increase and reach.
- Review Cadence: Weekly check-ins. If a post type flops (e.g., low engagement on threads), pivot to more visuals.
- Tools: Google Analytics for tracking, Canva for graphics, CapCut for quick videos.
Potential Challenges and Tips
- Challenge: Algorithm changes or low initial traction. Tip: Focus on quality over quantityāauthentic, helpful content wins.
- Challenge: Differentiating the two communities. Tip: Position Dishy Digital as "AI for Marketing Mastery" and AI Tools as "AI for Everyday Biz Hacks" in all promo.
- Witty Pro Tip: Remember, promoting AI communities is like herding cats with laser pointersākeep it fun, fast, and laser-focused on value, or they'll swipe left faster than a bad Tinder date.
This strategy should get you rolling. If you share more details (e.g., current follower counts, budget, or specific platforms), I can refine it further. Ready to launch? Let's make your communities the hottest AI spots online! š
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