- Who should your Reels primarily speak to?
A. Your close friends and superfans
B. People who already follow you
C. Strangers who don’t know you yet ✅
D. Brands you want to work with
2. What’s the main purpose of a Post?
A. Build trust and provide value to current followers ✅
B. Show your daily routine and behind-the-scenes moments
C. Sell your product or service directly
D. Get the most views possible
3. What type of tone should your Stories have?
A. Highly edited and polished
B. Casual, personal, and unfiltered ✅
C. Formal and educational
D. Sales-driven and scripted
4. Which question is NOT part of the “Think Critically Before Posting” checklist?
A. Who is this for?
B. Why would anyone watch this?
C. What trending sound should I use?✅
D. What do I want them to do?
5. What’s the correct relationship between platform features and goals?
A. Reels build relationships → Posts build reach → Stories build trust
B. Reels build reach → Posts build trust → Stories build relationships✅
C. Reels build sales → Posts build fame → Stories build followers
D. Reels build authority → Posts build virality → Stories build
Couldn’t do bold on. My phone, so put a check mark by the right answer