Nobody taught me this, so I learned it the hard way.
When I started, I priced based on ONE question: "What am I comfortable charging?"
Wrong question. That question is about my fear, not the value I give.
Here's the question that actually works: "What does it cost them to NOT have this?"
If someone stays stuck for another month without your help โ€” what does that cost them? Lost time, lost clients, lost momentum. That number is always bigger than what you're scared to charge.
HOW I SET PRICE NOW:
โ†’ I never talk price first. I talk about the exact pain they're in.
โ†’ I let them feel what staying stuck costs them.
โ†’ Only THEN do I bring up the number โ€” and by then it feels small compared to the problem.
โ†’ I never have one price. I have 3 options (small / medium / full) so people choose themselves instead of walking away.
THE MISTAKE MOST BEGINNERS MAKE:
Pricing low because they're scared of "no." But a low price doesn't get you more yeses โ€” it gets you the WRONG clients who never value your work.
What's stopping you from charging what you're actually worth right now? Tell me honestly below ๐Ÿ‘‡
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17 comments
Muskan Ahlawat
7
Nobody taught me this, so I learned it the hard way.
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