When I started, I priced based on ONE question: "What am I comfortable charging?"
Wrong question. That question is about my fear, not the value I give.
Here's the question that actually works: "What does it cost them to NOT have this?"
If someone stays stuck for another month without your help โ what does that cost them? Lost time, lost clients, lost momentum. That number is always bigger than what you're scared to charge.
HOW I SET PRICE NOW:
โ I never talk price first. I talk about the exact pain they're in.
โ I let them feel what staying stuck costs them.
โ Only THEN do I bring up the number โ and by then it feels small compared to the problem.
โ I never have one price. I have 3 options (small / medium / full) so people choose themselves instead of walking away.
THE MISTAKE MOST BEGINNERS MAKE:
Pricing low because they're scared of "no." But a low price doesn't get you more yeses โ it gets you the WRONG clients who never value your work.
What's stopping you from charging what you're actually worth right now? Tell me honestly below ๐