when i spend less i get better results? (help for b2b ads)
From the advice i have seen online, i have seen it reccomended spending 50/day minimum etc. Problem is my lead costs are just like extremely high (obviously creative and offer could do some work etc, its a new offer). On the brandon shields b2b ads video, he mentioned on a 50/day budget, 5 adsets. And since its lower spend he said something along the lines of "since you still need to be able to compete vs like coke and the big players, facebook puts you in more premium auctions at the low spend". He then said, it would build confidence, get you initial results. But then this method of separating out 10/day per adset is not scalable. Is this true? Right now its my first time ever really testing b2b ads. Have not had good success. With my local clients, they do great with low budget (im talking under 10/day, multi adset). I rather start with a non scalable but get momentum, then start testing with higher spends to crack the "bigger spend" Does this make sense, any help would be appreciated!