Apr 2 • ❤️🔥 Hot Stuff
The "niche down" advice was never meant for you
Did you know the whole "niche down" thing was never created for personal brands?
It was created for small product businesses with tiny marketing budgets.
The logic was simple.
Less people to reach = less money to spend on ads.
That's it. That was the whole idea.
It had nothing to do with your identity.
Nothing to do with your passions.
Nothing to do with how your brain works.
Someone took advice built for a shoe store and handed it to creative, multipassionate women building personal brands.
And we all just... believed it.
No wonder it never felt right.
7 days until we talk about what actually works instead.
𝗛𝗼𝘄 𝗹𝗼𝗻𝗴 𝗵𝗮𝘃𝗲 𝘆𝗼𝘂 𝗯𝗲𝗲𝗻 𝘁𝗿𝘆𝗶𝗻𝗴 𝘁𝗼 𝗻𝗶𝗰𝗵𝗲 𝗱𝗼𝘄𝗻?
Less than a year
1 to 3 years
More than 3 years
I lost count honestly
6
4 comments
The "niche down" advice was never meant for you
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