Drawing from Alex Hormozi's emphasis on understanding a customer's intention to better facilitate their journey to a sale, reflect on how you would ascertain and leverage this in your sales approach. Think about the deeper motivations of your clients and how understanding these could shape your selling tactics. Craft a response between 25 to 100 words, then jump into the discussion by replying to 2 peers' comments and liking 3 that provide insightful perspectives.