For years, coaches have asked: “Can I automatically DM new followers without risking my account?” Until now… the answer was basically no. But this week, ManyChat quietly rolled out a brand-new feature - and it’s a total game changer: ✅ Instantly message someone the moment they follow you ✅ Include a lead magnet / training link right in the message ✅ 100% native - no sketchy workarounds, no VA If you’re already running follower ads (or planning to), this takes things to another level. Follower ads were already the cheapest way to grow your audience and list. Now you can auto-follow-up with every single new follower? What a time to be alive! All you need is: 1️⃣ A solid follower ad 2️⃣ A simple ManyChat flow I recorded a short 7-minute walkthrough showing exactly how to set up this new Manychat feature. If you want the training, just comment “7” and I’ll send it over.

So you might of noticed Meta just introduced a subscription model to opt out of ads. They are asking every UK & European user to pay 3.99 to opt out of seeing ads. Which will probably earn them another few hundred million from UK & European users (eurgh) But what does it mean for you and your business if you run ads? Here's a 5 min explainer...

Day 2 of the AI Ads Challenge REPLAY is Live! If you joined live then you'll know OpenAI crashed at the WRONG time! Anyway... I re-filmed the Ad image generation walkthrough (when ChatGPT started working again!) and tagged it on the end of the replay! Comment REPLAY and I'll open access for you. See ya for the final day where I'll be showing you how to build an AI Appointment Setter! 1pm HERE

I’ve just released my IG Ads & AI Playbook for Online Coaches (2025 Edition) — and it’s designed to help fitness and nutrition coaches like you: 🚀 Get quality leads daily 🚀 Build a warm, ready-to-buy audience 🚀 Nurture with AI instead of chasing replies 🚀 Stop relying on content or guesswork to grow Inside, I’ll show you: ✅ The Instagram Ads strategy that works in 2025 ✅ How to grow a following that actually wants to buy ✅ Ad hooks, copy structure and creative tips ✅ The 6 biggest ad mistakes (and how to avoid them) ✅ The one thing you must do before spending a penny on ads No fluff. No theory. Just the exact strategies I use with my 121 clients, packed into one clear playbook. If you’re ready to grow your coaching biz without the stress, this is your shortcut. Comment 'Playbook' to grab you free copy. Catch you inside.

I used to do the sales call thing. Book a Zoom. Follow the script. Try to close the deal. It’s what a lot of mentors recommend. But every time I got off one of those calls, I felt drained. Even when someone said yes, it didn’t feel like a win. Most of the time, they weren’t actually ready. They’d ghost, skip workouts, or push back on the plan. The whole process felt forced. So I changed how I did things. Now, I use a simple offer doc that does the explaining for me. It outlines what the program is, who it’s for, what to expect, and the options available. By the time someone gets on a call with me, they’ve already seen everything they need to know.... and they’re coming in with clarity and intent. All that’s left is a quick chat to see if we’re the right fit. Since making this shift, I’ve closed way more aligned clients, saved hours of time, and actually enjoy the process again. It builds trust, filters the right people in, and makes the whole process smoother for everyone. If you want to check out the offer doc I use, just reply comment “offer” and I’ll send it over.