A few months ago I made a decision that most creators would call backwards. I stopped chasing views and started chasing the right viewers. I changed my titles. I changed my topics. I started making videos for one specific person instead of the widest possible audience. Views dropped. At first that felt bad. The numbers were smaller and YouTube wasn't exactly patting me on the back for it. But the people who were watching? They were joining my Skool community. Booking calls. Asking the exact questions I'd built the community to answer. And here's the part that still gets me. I didn't spend a penny on ads. No paid promotion. No boosted posts. Just the right video in front of the right person at the right time. YouTube is still one of the only platforms where you can build a real business audience from zero, for free. But only if you stop trying to please the algorithm and start trying to solve a specific problem for a specific person. Turns out a video with 200 views from the right 200 people is worth more than 2,000 views from people who were never going to do anything with what you taught them. I'm not trying to go viral. I'm trying to grow a real business. Turns out those two things need very different content strategies. Have you made the switch from chasing views to chasing the right viewers yet, or are you still in the views game?

Drumroll pleeeease… 🥁🥁🥁 ... 𝗧𝗜𝗠 𝗔𝗗𝗔𝗠!!! 🎉🎉🎉 @Tim Adam, I genuinely don't know how you did it, I knew you were competitive, but you absolutely, completely, and utterly 𝘀𝗺𝗮𝘀𝗵𝗲𝗱 𝗶𝘁. 88 new people. EIGHTY EIGHT. In one week. That's not just winning a competition, that's basically carrying the whole community on your back and sprinting across the finish line while the rest of us were still tying our shoelaces. 😅 Tim, check your DMs. You've won your choice of a beautiful Wooden Family Tree OR Wooden Record Wall Art handcrafted by Cornish Whispers 🌳🎵 Instructions on how to claim it are heading your way right now. 𝗪𝗲𝗹𝗹 𝗱𝗼𝗻𝗲, 𝗮𝗻𝗱 𝘁𝗵𝗮𝗻𝗸 𝘆𝗼𝘂 𝗧𝗶𝗺, You are an absolute legend and this community is lucky to have you. 🙌 🏅 𝗧𝗵𝗲 𝗙𝗶𝗻𝗮𝗹 𝗟𝗲𝗮𝗱𝗲𝗿𝗯𝗼𝗮𝗿𝗱 Here's how everyone finished, and honestly, every single person on this list deserves a round of applause: 🥇 @Tim Adam - 88 🥈 @Sydney Nguyen - 66 🥉 @Heather Boers - 21 4th @Rebecca Bautista - 11 5th @Magalie Delisle - 10 6th @Clare Goodall - 9 7th @Jill Hart - 8 8th @Alice Grant - 6 9th @Paulo Costa, The Roaster - 6 10th @Marci Matejcek - 5 👏 𝗪𝗼𝗿𝘁𝗵𝘆 𝗠𝗲𝗻𝘁𝗶𝗼𝗻𝘀 Massive love to everyone else who got involved and brought some lovely new members in 🥰: @Des Dreckett , @Lisa Drennon , @Cody Stace , @Elizabeth Hadzic , @Melissa Boster , @Karin Crawford , @Lion Fludd , @Brian Diep , @Cátia Oliveira , @Jennifer Rassbach , @Manda Jackson, @Michelle Spark , @Pamela Vicik-Smith, and @Tina Alexander - every single referral matters and every single one of you helped contribute and make my dream come alive. Thank you. 🧡

Jack builds Skools for corporates and solopreneurs, and at the moment his “problem” is the kind of problem a lot of us secretly want… too many projects on his plate. Many of you will already know him, but for those that don't, he runs Skoolyard 🧃 (1k+ members), teaching people how to make money on Skool without social media, paid ads or cold DMs... all built around freemium, leveraging with A,I and his Yard Party Method. In other words: he already 𝗴𝗲𝘁𝘀 this whole world. More importantly though, Jack is very much “ONE OF US”. He understands the ethos here: - give real value - build genuine relationships - help people, not just harvest them for lead @Jack Robinson you’re going to fit in perfectly here! Everyone else: if you’re curious about Skool as a platform, how to set things up properly, or how to turn a community into something that actually pays you back, this is 100% the guy to learn from. Lets give him a warm welcome! It's also a great moment to ask a question while we've got this busy man's attention! 👇 Show his community some ❤️

Hey Founder Members 👋 Because you joined us during pre‑launch week, you get to choose your 3 bonuses from the Resident Experts as part of your welcome. This is for any 𝐦𝐞𝐦𝐛𝐞𝐫𝐬 𝐭𝐡𝐚𝐭 𝐣𝐨𝐢𝐧𝐞𝐝 𝐚𝐧𝐲 𝐭𝐢𝐦𝐞 𝐛𝐞𝐟𝐨𝐫𝐞 𝐨𝐫 𝐨𝐧 𝐥𝐚𝐮𝐧𝐜𝐡 𝐝𝐚𝐲 𝟐𝟖𝐭𝐡 𝐀𝐏𝐑𝐈𝐋 𝟐𝟎𝟐𝟔. How to Claim your offers: NOW CLOSED 1̶.̶ ̶O̶p̶e̶n̶ ̶t̶h̶e̶ ̶f̶o̶r̶m̶ ̶h̶e̶r̶e̶ 2̶.̶ ̶P̶i̶c̶k̶ ̶y̶o̶u̶r̶ ̶3̶ ̶b̶o̶n̶u̶s̶e̶s̶ 3̶.̶ ̶O̶u̶r̶ ̶R̶e̶s̶i̶d̶e̶n̶t̶ ̶E̶x̶p̶e̶r̶t̶ ̶w̶i̶l̶l̶ ̶g̶e̶t̶ ̶i̶n̶ ̶t̶o̶u̶c̶h̶ ̶w̶i̶t̶h̶ ̶y̶o̶u̶r̶ ̶o̶f̶f̶e̶r̶.̶ Choose any 3 that feel most useful for you right now Once you submit, your choices go straight to the relevant experts that will reach out to you directly over the next few days days to book calls, send resources, or explain how to redeem your bonus 𝐏𝐥𝐞𝐚𝐬𝐞 𝐛𝐞 𝐩𝐚𝐭𝐢𝐞𝐧𝐭 We've had such an amazing influx of new members all taking up these amazing offers, and we are all finding our feet here, so there may be a small delay in getting your offer to you. I have attached a PDF detailing the offers in more detail. These pre‑launch bonuses is simply our way of thanking you for backing this and supporting us. No pitches guaranteed. Just value, help and advice. If you’ve joined as a Founder Member and haven’t filled in the form yet, go do that now so we can start unlocking your goodies: 👉̶ ̶𝐂̶𝐋̶𝐀̶𝐈̶𝐌̶ ̶𝐘̶𝐎̶𝐔̶𝐑̶ ̶𝐏̶𝐑̶𝐄̶-̶𝐋̶𝐀̶𝐔̶𝐍̶𝐂̶𝐇̶ ̶𝐎̶𝐅̶𝐅̶𝐄̶𝐑̶𝐒̶ PS - When I created the PDF, I hadn't had Tara's offer in yet. It doesn't mean we love her any less, and her offer is available to select on the form too. Here are the details of that: 𝐈𝐧𝐬𝐭𝐚𝐠𝐫𝐚𝐦 𝐆𝐫𝐨𝐰𝐭𝐡 𝐁𝐥𝐮𝐞𝐩𝐫𝐢𝐧𝐭 𝐰𝐢𝐭𝐡 𝐓𝐚𝐫𝐚 𝐎’𝐌𝐚𝐥𝐥𝐞𝐲 Get a clear, step‑by‑step system to turn your Instagram into a steady source of followers, leads, and sales instead of random posts that go nowhere. 𝐄𝐚𝐫𝐥𝐲 𝐅𝐨𝐮𝐧𝐝𝐞𝐫𝐬 Any founder members that joined 𝑏𝑒𝑓𝑜𝑟𝑒 20 𝐴𝑝𝑟𝑖𝑙 also receive a free upgrade to my middle tier, worth $97 a month to say thank you for believing in me from the very start. You will be upgraded automatically. THANK YOU all for coming along for the ride... We hope you're having a lovely time, and we look forward to getting to know you all better. 😍

A phone. A YouTube account. A free Skool community. That's it. I know people who've replaced their entire website with a YouTube channel. The About page is their bio. The pinned video is their sales page. The description box is their offer. Strangers binge their videos and DM them ready to work together. No domain. No hosting. No landing page tool. Here's the thing about YouTube that most people miss. It's not a social media platform. It's a search engine. When you teach a search engine what problem you solve, it finds you people who are already looking for that solution. You don't chase them. They find you. The funnel looks like this. Someone searches for help with a specific problem. Your video comes up. They watch for 10 or 15 minutes. By the time they hit the end, they feel like they know you. You mention the free community you run. They join. That's it. No ad spend. No cold outreach. I've seen this work for channels with under 300 subscribers. The size of the channel doesn't matter as much as the clarity of the problem it solves. The catch is time. This doesn't work in weeks. It works in months. But here's the part worth sitting with: a video you make today can still be bringing people into your business two years from now. How are you getting your first clients right now, paid or free methods? Des