My 7 Day Plan to Save the U.S. Hemp Industry
So I've been a bit distracted lately with illness and kid stuff. But when the US government opened last week, they signed a new law that will basically wipe out the US hemp industry November next year. This is the industry my 3 year client works in, and I had a meeting with them yesterday and they were soooo sad. Its awful because they are the nicest people, it is a family run farm out in Oregon. This industry is really not organized and not technical. Two skills I poses, so I decided to do a little hackathon the next 7 days: - Build a website that makes it easy for hemp consumers to contact their representatives with email templates (based on why they care about the hemp industry) and even an easy way to call. The more noise the consumers make, the more likely a new law will be created. The goal is to make it extremely user friendly so even the granny who uses gummies to sleep will be able to use it. - The email template will include how much money the consumers state will lose with this hemp ban (varies state to state) - Website will include a counter for how many people use it, as well as a link to a petition (probably on change.org) to sign - After taking action, users get pre-filled social posts to share in one click ("I just contacted my rep! Join me: [link]") - track viral spread - AI generates personalized story paragraph for their email based on why they use hemp (sleep/pain/anxiety/business) - will see how much this will cost though - Interactive state-by-state impact dashboard: jobs lost, revenue lost, actions taken per state - visual, shareable map - "Thank Your Rep" follow-up: when a rep supports hemp, auto-email their constituents to thank them - keeps momentum - Media kit/press page with real-time stats, shareable graphics, your contact info - makes it easy for journalists - Create automations for X, Blue Sky and Reddit to respond to people talking about the ban and ask them to go to the website and create ACTION - Auto-DM influencers when they post about hemp ban: "I built a tool to help mobilize your followers: [link]" - Create an automation to outreach to farmers to share the website and help get people in action - Create an automation to outreach to hemp companies to share the website with their customers - Auto-post milestone celebrations: "10,000 people just took action!" - tag politicians/media when counter hits 1k, 5k, 10k, 50k - Email drip sequence to signups: Day 1 thank you, Day 3 next steps, Day 7 forward to friends - keeps engagement