This is a message for Consultants. Specifically someone who sells coaching or a course to help people solve their problems. In 2022 I: - Spent two days in LA with Sam Ovens (on track to become billionaire) - Spoke with Alex Hormozi ($200m/year portfolio) - Spoke (and worked) with MrBeast (130m subscribers) - Spoke with Cole Gordon ($2,000,000/month) - Met Bas Slot in Lisbon twice ($1,000,000/month) My conclusion after all of this was simple: This industry is changing… The smartest people have noticed, and are already taking advantage of this shift. Everyone else will be left behind. Watch these clips (5-10 mins) to spot the shift. - Clip from Sam Ovens - Tweet from Alex Hormozi - Another tweet from Alex Hormozi - Clip from Cole Gordon (making $2m/m+) - Clip from All In Podcast (all four are Billionaires) - Clip from Alex Hormozi Watch those clips before reading on. They're short. Here's how I see things changing: - Direct Response → Brand - Ads → Content - Selling → Giving And to me, this is a GREAT SHIFT. Thank fuck this industry is FINALLY maturing. It's no longer enough to have flashy marketing and great sales skills. You have to build a brand. Over the past few months I’ve hinted at this shift quite a few times, and how I've used it to make $100,000/month profit (and sometimes even $90,000 in a day). I've made a: - 33 minute Loom video explaining this new model - 21 minute Loom video explaining how I got 600,000 subscribers using this model - Free course explaining how to build a great community - Loom video I sent to Alex Hormozi about using trends to grow an audience when he asked me to help him grow his YouTube - Notion page explaining the lessons I learned about YouTube growth from speaking with MrBeast - Google Doc explaining the content system that grows your audience in just two hours per week
Hello! Welcome to the Synthesizer Skool. The goal of this skool is to help Educational Content Creators and Consultants reach Financial Freedom by mastering the META for the Great Online Game - Synthesizing. Start by checking out these links - Classroom - Roadmap - Mission - Resources - Impact, Income, Fun - University - Work with Andrew To kick things off, please comment below introducing yourself. Let us know: 1. Your name 2. What project you're currently focused on See you in the comments!
Hi I'm Devin Zander, I'm a Founder & CMO @ a company called Skup We've been in business since 2015 and have done very well over the past year relying heavily on paid advertising. However, our ads have been slowly going down in performance from $10,000,000 a year in sales directly from ads to now just $2,000,000 a sales directly from ads So of course... Here I am learning to synthesize and build an organic community/following! Really excited, digging the content thus far and excited for the journey