It’s about them. The second someone lands on your Skool community, they’re asking one question. “Is this for me?” Most About pages answer the wrong one. They list features. They talk about themselves. They say things like “a community for people who love [niche].” That tells someone what you are. It doesn’t tell them why they should stay. Here’s what actually works. Call out who it’s for, specifically. Name the problem they’re already feeling. Show them what their life looks like after they’re inside. Example “This is for the burnt-out fitness coach who has clients but no community holding them accountable between sessions.” That one sentence does more work than three paragraphs of features. I’ve gone deep on this, pulling apart what makes About pages convert versus ones people scroll past. The pattern is always the same. Get to the point fast People just need to know who it’s for, what they get, and why they should join and stay. Nothing else really matters. Your About page is your first impression and your first sales pitch. Most people set it once and never touch it again. 🚨 I’ll pin 📌 a prompt from my Ultimate Skool Playbook AI prompt bank that’ll help you write a high converting About page. If you use the prompt and tweak yours, drop your about page text below with your community link 🔗 I’ll give you some feedback, and you might find someone it speaks to.

It’s because your community doesn’t give people a clear reason to join… stay… or upgrade. The biggest mistake I see isn’t bad content. It’s a lack of strategy. Your positioning. Your member journey. Your engagement. Your offers. Your path from free member to paying customer. When those pieces work together, your community becomes so much more than a place to post. It becomes an asset that grows your audience, builds trust, and creates recurring revenue. So I created something new… A free interactive Community Conversion Scorecard. In just a few minutes, you’ll answer 7 simple questions and discover how well your community is set up to convert members into customers. You’ll get ✔️ Your Community Conversion Score ✔️ Personalized feedback ✔️ Actionable tips to improve your results It’s completely free, and I think you’ll be surprised by what you uncover. Drop SCORE below, and I’ll send it your way.

If you've been thinking about speaking at the 𝗦𝘁𝗲𝗽 𝗜𝗻𝘁𝗼 𝗬𝗼𝘂𝗿 𝗡𝗲𝘅𝘁 𝗟𝗲𝘃𝗲𝗹 𝗩𝗶𝗿𝘁𝘂𝗮𝗹 𝗦𝘂𝗺𝗺𝗶𝘁, this is your sign. We're officially in planning mode, which means we need your application ASAP. Here's what you need to know 🎤 𝗙𝗥𝗘𝗘 𝗣𝗿𝗲-𝗥𝗲𝗰𝗼𝗿𝗱𝗲𝗱 𝗦𝗽𝗲𝗮𝗸𝗲𝗿 𝗢𝗽𝘁𝗶𝗼𝗻 𝗡𝗼 𝗰𝗼𝘀𝘁 𝘁𝗼 𝘀𝗽𝗲𝗮𝗸. 𝗦𝗶𝗺𝗽𝗹𝘆 𝘀𝘂𝗯𝗺𝗶𝘁 𝘆𝗼𝘂𝗿 𝗮𝗽𝗽𝗹𝗶𝗰𝗮𝘁𝗶𝗼𝗻, 𝗿𝗲𝗰𝗼𝗿𝗱 𝘆𝗼𝘂𝗿 𝘀𝗲𝘀𝘀𝗶𝗼𝗻, 𝗮𝗻𝗱 𝘀𝗲𝗻𝗱 𝗶𝘁 𝘁𝗼 𝘂𝘀. 📅 𝗣𝗿𝗲𝗳𝗲𝗿𝗿𝗲𝗱 𝗿𝗲𝗰𝗼𝗿𝗱𝗶𝗻𝗴 𝗱𝗲𝗮𝗱𝗹𝗶𝗻𝗲: 𝗝𝘂𝗹𝘆 𝟭 ⏰ 𝗔𝗯𝘀𝗼𝗹𝘂𝘁𝗲 𝗳𝗶𝗻𝗮𝗹 𝗱𝗲𝗮𝗱𝗹𝗶𝗻𝗲: 𝗝𝘂𝗹𝘆 𝟲 (𝗡𝗼 𝗲𝘅𝗰𝗲𝗽𝘁𝗶𝗼𝗻𝘀 𝗮𝗳𝘁𝗲𝗿 𝗝𝘂𝗹𝘆 𝟲 𝘀𝗼 𝘄𝗲 𝗵𝗮𝘃𝗲 𝘁𝗶𝗺𝗲 𝘁𝗼 𝗼𝗿𝗴𝗮𝗻𝗶𝘇𝗲 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴 𝗮𝗻𝗱 𝘀𝘁𝗮𝗿𝘁 𝗽𝗿𝗼𝗺𝗼𝘁𝗶𝗻𝗴 𝗼𝘂𝗿 𝘀𝗽𝗲𝗮𝗸𝗲𝗿𝘀.) 🔥 Want to present LIVE instead? 𝗪𝗲 𝗼𝗻𝗹𝘆 𝗵𝗮𝘃𝗲 1 𝗹𝗶𝘃𝗲 𝘀𝗽𝗲𝗮𝗸𝗶𝗻𝗴 𝘀𝗽𝗼𝘁𝘀 𝗿𝗲𝗺𝗮𝗶𝗻𝗶𝗻𝗴. 𝗜𝗳 𝘆𝗼𝘂'𝗱 𝗹𝗶𝗸𝗲 𝗼𝗻𝗲, 𝗱𝗼𝗻'𝘁 𝘄𝗮𝗶𝘁. 🏃 We've also listened to your feedback... ✅ The application is now much simpler. Part 1 is a quick application to get started. If you're accepted, we'll send you Part 2 with the remaining details. Who can apply? ✔️ Level 3 members and above can now apply. ✔️ You must be Level 4 by July 6 to secure your speaker spot. If you're already Level 3, you're so close. Jump into the community, engage, and you'll be there before you know it. I'll drop the application link in the comments. Let's make this an incredible summit together! Drop 5-10 gifs in the comments and everyone can help those wanting to level up get there fast 💨

Speaker applications for the Step Into Your Next Level Summit close July 1st. 🎤 Share your expertise 🎤 Grow your audience 🎤 Build authority 🎤 Get in front of new potential clients To apply, you must be Level 4 or premium + ⏰ You have just 2 weeks left to submit your application and speaker information. If you are doing a free pre recorded session, that needs to be submitted by July 1st as well! We’re already locking in some amazing speakers and can’t wait to reveal the lineup. Who’s ready to take the virtual stage? 👇🏽🔥 Still need help getting to level 4. Drop a gif in the comments, and create your own post!

We’re so excited you’re here. This community was created for business owners, coaches, creators, community builders, and aspiring speakers who are ready to grow their visibility, confidence, voice, brand, and next level. Inside this space you’ll find conversations around • visibility + speaking • Skool growth + community building • content + business growth • mindset + nervous system support • networking + collaborations • live trainings, summits, and guest experts You do NOT need to already have it all figured out to belong here. Whether you want to grow your confidence, your audience, your community, your business, or simply connect with like minded people who understand the journey… you’re in the right place. This is a space to learn, grow, be seen, and step into bigger opportunities together. 𝐖𝐞’𝐝 𝐥𝐨𝐯𝐞 𝐟𝐨𝐫 𝐲𝐨𝐮 𝐭𝐨 𝐢𝐧𝐭𝐫𝐨𝐝𝐮𝐜𝐞 𝐲𝐨𝐮𝐫𝐬𝐞𝐥𝐟 𝐛𝐞𝐥𝐨𝐰 👇 𝐓𝐞𝐥𝐥 𝐮𝐬 • 𝐰𝐡𝐨 𝐲𝐨𝐮 𝐚𝐫𝐞 • 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮 𝐝𝐨 • 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮’𝐫𝐞 𝐜𝐮𝐫𝐫𝐞𝐧𝐭𝐥𝐲 𝐰𝐨𝐫𝐤𝐢𝐧𝐠 𝐨𝐧 • 𝐚𝐧𝐝 𝐰𝐡𝐚𝐭 𝐲𝐨𝐮’𝐫𝐞 𝐡𝐨𝐩𝐢𝐧𝐠 𝐭𝐨 𝐠𝐫𝐨𝐰 𝐢𝐧𝐬𝐢𝐝𝐞 𝐭𝐡𝐢𝐬 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐭𝐲 Share a fun fact If You want! We can’t wait to get to know you. Jennifer & @Dr. Stephanie Murauskas