4 copywriting rules I use for every email
When I got my first $2k client ever, I didn’t know what copywriting was. But I had already closed my first sale, and I had an offer to fulfill. I had to get real good, real fast. So what did I do? I got to work. I started where most people get stuck… analyzing other people’s copy. I had to distinguish good copy from bad copy so I could do what works and avoid what doesn’t. I analyzed a 1000 pieces of copy (maybe more) And there are 4 things that all great pieces of copy have in common: - They’re relatable - They hit a pain point - They add urgency/scarcity - They show social proof If you look at the 3 images under this post, you’ll realize… they hit all 4 points. So just COPY what works and start crushing those emails! Comment your favorite line from these emails in the comments below 👇