Want to feel bulletproof in Q&A? Get your team in a room with post-its.
When I coach startup founders preparing for investor pitches, we run a brainstorm session that looks chaotic but works brilliantly. I put category headings on a whiteboard: industry questions, competitor questions, regulatory questions, business model, market, talent, IP, and left-field. Then we spend 30-45 minutes frantically adding every question they might get asked. By the end, the board is covered. It looks overwhelming. ๐๐๐ ๐๐ต๐ฒ๐ป ๐๐ผ๐ ๐ด๐ฟ๐ผ๐๐ฝ ๐๐ต๐ฒ๐บ. You realise that one solid answer covers an entire cluster of questions. The 50 post-its become 8 themes. Suddenly it's manageable. And here's the thing most people miss: you don't actually need scripted answers for most of them. The exercise itself prepares you. You've already thought through the angles. When the question comes, you're ready. The goal isn't to memorise responses. It's to remove the surprise. What's your process for preparing for tough questions? ๐