Let it burn...!

I like the name, the first image and the simplicity of learn, practice and grow. I really like the testimonials - some great practical examples of improvements. I think that the first of the four is the weakest, so would move that along a couple. I wonder if your video could tell a little more of your story, your why - what pain have you overcome that others will be feeling now, that you can help them with. It is a bit of a feature list that appeals to logic, than a story that makes me feel like this is the place for me because you understand me. In the text at the bottom, I'm not sure about the use of The MCR - maybe just because I don't like acronyms - but it doesn't create cognitive ease! "It's for anyone tired of" might resonate more if it is "It's for you if you're tired of" The list starts "who want to:" but some of the bullets don't fit after "to" I like the last section covering what it isn't! The free until 150 members is nice too! I'm not sure about the finish of "we're building the right one" - I think that could be stronger.

The first image doesn't say much to me - it is quite generic. "the tech market", "different platforms", "proficient", "small and large companies" - all feel vague and a little weak. I think some data would help - examples like: Community manager for 8 diverse communities, Community manager for 2,200 people Consulted for 1m-200m revenue companies etc. I love the testimonials! I wonder if having one of the text ones earlier would be better? And for mobile optimised, are the text ones a bit small - so could have a super focused one as one of the images - like the one below, with the full version later. I like the "There are three steps.." makes me feel like I'm learning. A couple of thoughts on these: 1. I wonder if basics would be better as foundations? 2. Could strip the bits in brackets out? But might also attract people struggling with some of the specifics 3. CRM, automation and AI tools - might put people off - could be a bit more 'acccessible' - "optimise your process with the right tech and tools" Could add something like "I've been through these three steps x time, and I'll help you avoid the mistakes I made" I'd be interested in whether the create a community link helps or hinders your conversion - if they click the create, do they ever come back to your page? Maybe change Free Benefits to "Available on all plans" - free could cause people to undervalue it? I typed this up over a couple of sessions, so didn't realise it was so long - hope its helpful nonetheless!

If you were roasting my recruitment activities to this group so far you'd have nothing positive to say... so I'm off to improve that!

@Eric William It is never an easy thing - and there is no right answer! As I read through your response I wondered about changing businesses to thought leaders - "Builds AI SEO & automation systems now that 'thought leaders' scramble to copy later" - a little bit tongue in cheek but let's you show that you get there first and the hype is all a bit ridiculous! Yeah, the honesty, accuracy bit definitely resonates as a need for me! Something like "Build what matters, not what's viral" might work at the end.

@Eric William - ha - yeah, there is so much we could be doing - picking something to focus on so that people understand it feels quite restricting some times!