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Creator Party

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Profit Architecture

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127 contributions to Profit Architecture
post purchase emails: webinar invite or sales page?
Hi Mariah! New here -- love it! Question about the Evergreen Everyday post purchase sequence. Currently, I have a low ticket offer (plus OB + upsell to another low ticket offer). They get a 6-day post purchase email sequence. Day 1: here's your login info. Day 2: here's a tip for using your program Day 3-6: inviting them to a free training that sells my signature offer ($497). In the PS of those emails, I also give them the option to buy directly. Do you suggest I skip the webinar invite all together, and just immediately start inviting them to join the signature offer? Thank you!
2 likes • 17d
Welcome, @Katie Azevedo ka! So glad you're here. 💛 Okay, this is a great question, so let me help you think it through. Since you're doing direct buy (no application, sales link right in the emails), you've actually got two solid ways to play this — and which one's "right" depends on how warm your buyers are. 👇 If your low ticket buyers are coming in cold → I'd add a light webinar invite into the sequence. At $497, a colder buyer usually needs a little more value and belief-building before they're ready, and the webinar is where you overcome objections and warm them up. You don't have to choose either/or, though — you can put the webinar right on your sales page and direct them there. That way the training does the trust-building AND the page is right there to buy when they're ready. 🙌 If your buyers are already warm and converting on the direct link → then you're good! Keep sending them straight to the sales page. No need to make a ready buyer sit through a pitch. 😉 Now here's a fun option if you want to get more leverage out of that webinar 👇 — if you run it live, you can give buyers the choice to either watch the latest replay or hop on live to ask questions and learn how to get even more from the offer they already bought. And every time you run it live, you just swap in the freshest replay so your evergreen version is always current. Your funnel keeps getting better without starting from scratch. 💪 (Quick note: the Plug-And-Play Funnel Email Templates in your Funnel Templates are built exactly for these upgrade emails — don't reinvent the wheel!) 📍 Lesson here: https://www.skool.com/mariah/classroom/6009c6c0?md=f50e88c6d411475e881a03b561ddbe6a
Two types of webinar?
I’m currently going through High Ticket Hybrid and I’ve heard mention of two types of webinars. The webinar that’s referred to most is the private training webinar, which happens after the application. But there’s also mention of a pre-application webinar. Can anyone tell me what that is, how it differs from the private training webinar, and where I can find more information on it? Thanks!
2 likes • 17d
@David Ronka & @Katie Azevedo Ooh, great catch, David! This trips a lot of people up, so I'm glad you asked. Let me break it down for you. 💛 You're totally right that there are two webinars in High Ticket Hybrid, and the key is that they live at different points in your funnel and do completely different jobs. 1. The Live Private Training (LPT) 👉 This is the one I talk about most, and it's the heart of your whole promotion. It happens after someone applies: they apply → watch your private training → then buy. This is your core conversion engine. It's where the actual magic (aka the selling of your high ticket program) happens. 2. The Pre-Application Webinar 👉 This one's optional, and it sits before the application as a "front-end funnel." Its only job is to drive more applications by warming people up first. You give them some foundational education and value, melt away their objections to applying, and the call to action at the end is to apply (not to buy directly). It's a gentler, earlier on-ramp. Now here's the part I really want you to hear, because this is where I see people get ahead of themselves 👇 Don't build the pre-application webinar yet if your core funnel isn't fully finished and optimized first. The sequence matters SO much. Your core funnel — apply → watch LPT → buy — needs to be running smoothly with solid conversion numbers before you bolt on this extra front-end step. Otherwise you're just pouring more traffic into a funnel that isn't ready to catch it. Get the core humming first, then we add the fun stuff. 😉 Once you're there, here's how I'd think about which webinar to lean on, based on where your traffic is coming from: 🔹 Running cold paid ads? → The Pre-Application Webinar is your friend. Cold audiences usually need that extra education and trust before they'll apply, so sending them straight to an application page tends to flop. The webinar does the warming up for you.
May Workshop: "Daily Sales All Summer" Friday 5.22.2026
We just added the May Workshop to the Calendar HERE! We're talking about all things daily sales, evergreen funnels, upsells, 3X Micro-Content, and more (a-la Evergreen Every Day) 🏖️ Make Daily Sales All Summer Long! Learn the mindset and mechanics of making sales all day every day - while you're at the beach, on the lake, or just hanging out with family & friends. Details are on the Calendar HERE! Comment with a question to be answered on the live call 👇 See you there LIVE on Friday!
May Workshop: "Daily Sales All Summer" Friday 5.22.2026
0 likes • May 23
@Melody Bockelman Replay is up https://www.skool.com/mariah/classroom/6009c6c0?md=85b93bbac253427583e8118d1b1aabd8
☎️ February 2026 Q&A Call Replay
The replay is live and has been added to the Bonuses course here!
☎️ February 2026 Q&A Call Replay
1 like • Feb 18
🔑 Call Summary This month’s Q&A centered around moving from organic momentum to scalable structure. Members asked about: - Where to start when you have no clients or content - Turning DM-based sales into real systems - Simplifying tech - Shifting from 1:1 coaching into group programs The throughline: Start simple. Validate fast. Then build structure around what’s already working. ⏱ Replay Timestamp Cheat Sheet ⏱ 09:00 – Where Should I Start If I’m Brand New? Question: If I have no clients and no content yet, what should my first 90 days focus on? Theme: Building audience first, then monetizing with something simple before expanding. ⏱ 27:55 – How Do I Systematize Organic DM Sales? Question: I’m selling through DMs and custom offers — how do I turn this into something scalable? Theme: Translating manual, relationship-based sales into a repeatable structure. ⏱ 34:45 – Tech Feels Like a Block Question: How do I simplify my backend so it’s easier and faster to manage? Theme: Reducing friction and creating systems that support growth instead of slowing it down. ⏱ 35:55 – Should This Stay 1:1 or Become a Group Program? Question: Do I keep coaching private, or transition into a group model? Theme: Using group environments to amplify transformation while keeping 1:1 as a premium option. 💬 Quote of the Call “Sometimes things that feel like they’re very much like private coaching can benefit from being in a group setting.”
High Ticket Hybrid Declarations
Hi there! I've been dragging my feet a little bit, and trying to wrap up both Weeks 1 + 2 today, but I'm a little stuck on a name. Maybe you guys have some insights/opinions? My business is my name (Sarah Elizabeth Lahoud). I'm closing out new 1:1 projects to focus on building a long-term mastermind that replaces it. I have a free Facebook group called "Business with #InsaneHeart", so my first thought was obviously to title the mastermind something like "Business with #InsaneHeart" or "Insane Heart Mastermind". BUT I like these better, what do you think: • Magnetism Meets Math Business Mastermind • Million Dollar Rhythm Mastermind Open to other suggestions. For a background, the mastermind is strategy meets support meets whole life wellness and manifesting. Think practical AND woo business owners. :) I can answer the other questions though: - Timeframe / Container: 12-month high-level mastermind with rolling or quarterly entry - Investment: $10,000 PIF or $1111/month, enroll before January 15th: $5,000 PIF, $555/month for 12 months - Program Promise: A year-long recalibration for the woman who’s outgrown the old way of working — combining strategic business growth, authentic sales mastery, and energetic alignment so she can create consistent, easeful income, sustainable wealth, and a business that feels as good as it looks. @Team Mariah
0 likes • Oct '25
@Sarah Lahoud love how much clarity you already have here you’ve nailed your promise, price, and container 👏 When it comes to naming, try to find that sweet spot between clear + clever + relevant. Your mastermind name should declare the result or feeling your client steps into not just describe what you teach. Ask yourself: - What feeling or transformation do I want them to claim when they say, “I’m in this program”? - Does the name sound like a movement or a milestone? - Would my ideal client instantly “get it” when they hear it? You’ve got great options — Insane Heart has strong brand recognition, while Magnetism Meets Math and Million Dollar Rhythm both play with energy beautifully. Maybe explore a few variations and see which one feels most ownable long term. If you haven’t yet, check out the Naming Your Course lesson here 👉 https://www.skool.com/mariah/classroom/2b89118c?md=7e6667f93cd04e97a7f4be5bc3dfc564 — it walks you through a framework and worksheet to help brainstorm names that are both specific and magnetic. Can’t wait to see what you land on — you’re so close! 🔥
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Admin account for Creator Party + Profit Architecture. Support(at)mariahcoz.com for customer service. Chat with us for info about our programs!

Active 8d ago
Joined Aug 23, 2023
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