Yes, you read that correctly. Every quarter or less, I do a hard scrub on my list and remove contacts that haven't opened/clicked in 6 months or more. Yesterday, after deleting the emails, I felt a rush of lightness in my body. Don't know why, but true. If you're out there building an email list, it is CRITICAL to scrub dead email addresses by either deleting or doing a re-engagement campaign. We need to maintain lists that are engaged, so that our deliverability stays strong. When is the last time you scrubbed the list? Note --- size of list doesn't matter. If you're emailing to 100 people, and 50% haven't opened/clicked one of your emails in 6 months... guess what?! It's time for a breakup.

Drop a link to your latest freebie and get feedback...but guess what, if you share a link you're also agreeing to comment on another person's freebie page. Why are we doing this? To get honest feedback on what works and what doesn't. ✅ How to play: - share a link to your freebie landing page, and tell us the ideal audience and what it is. - then hit notification bell for this post and look for the next comment. you agree to reply and provide feedback for someone else -- this is at a 1:1, ideally 1:2, one for link for two comments. You are reviewing someone else's freebie, and vice versa. - bonus, grab the freebie and get a sense of what it is, and then reshare via your email list if that feels aligned. aka find a freebie swap friend! 💗 What you got?

What's a win you've had this week? big or small, all is welcome!

What are you doing this week to move the needle for your Skool Growth?

What goal do you have set to grow your Skool this week?