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Owned by Brandon

AGNZY

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Learn how to grow a Wildly Profitable Ai Powered Digital Agency Without Using Your Own Money! ✅ Land Clients ✅ Outsource Fulfillment ✅ Scale $$$$$

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Skoolers

177.6k members • Free

90 contributions to AGNZY
New Upgraded training
Are we grandfathered into the new training or is it extra?
0 likes • 21h
RD Elite members are grandfathered
Sell the Outcome
Most people don't have a lead problem. They have an offer problem. If I gave you 100 business owners in your niche today... How many would actually buy what you're selling? Be honest. Because most agency offers sound like this: ❌ SEO Services ❌ Digital Marketing ❌ Google Rankings ❌ Lead Generation Business owners don't buy services. They buy outcomes. Instead of: "I do SEO." Try: "I help plumbers generate 20+ additional phone calls per month from Google." Or: "I help roofers dominate local search in 90 days." Or: "I help dentists become the obvious choice in their city." Huge difference. So here's today's challenge: Drop your offer below in ONE sentence. Pretend I'm a prospect. No buzzwords. No jargon. No agency-speak. Just: "I help ______ get ______ by ______." I'll give feedback on every one.
Sell the Outcome
1 like • 11d
@Robert Biccum love it
What’s your Billing Model?
One of the biggest mistakes agency owners make is charging for work instead of charging for growth. I only take on clients using a percentage-based model. Why? Because I make more only if they make more. And I want more. That means my incentives are perfectly aligned with the client’s. If the client wins… I win. If the client grows… I grow. If the client stalls… I feel it too. Most agencies get paid whether the client succeeds or not. Monthly retainer. Monthly invoice. Same paycheck. That’s backwards. When you’re paid a percentage of the revenue you help generate, everything changes. You stop obsessing over tasks. You stop obsessing over reports. You stop obsessing over vanity metrics. You become obsessed with one thing: Growing the client’s business. I explain this to prospects all the time. You should WANT your agency compensated this way. Why? Because now everyone on the team is motivated by the same outcome. My sales team. My account managers. My fulfillment team. Everyone makes more when the client makes more. That creates a completely different level of effort. People start looking for opportunities outside the original scope. Ways to increase conversions. Ways to improve follow-up. Ways to improve offers. Ways to increase retention. Ways to generate referrals. Ways to squeeze more revenue out of every lead. Because every dollar we help create benefits everyone involved. That’s how real partnerships work. Not vendor relationships. Partnerships. The best clients I’ve ever had understood this immediately. They didn’t want an agency. They wanted a growth partner. And growth partners should get paid when growth happens. Simple.
What’s your Billing Model?
0 likes • 15d
@Tyler Brown I’ve done deals at 15% and 18%, but the percentage depends on the industry, margins, ad spend requirements, sales process, and how much risk I’m taking. Personally, I prefer top-line revenue rather than profit. Profit can be manipulated a hundred different ways. Buy a truck. Hire an employee. Increase payroll. Purchase equipment. Suddenly the “profit” changes even though the business is growing. Revenue is much easier to track and agree on. The way I look at it, I start with what I would normally charge as a monthly fee and work backwards from there. For example, if I’d normally charge $3,000/month, I want the percentage structure to get me at least that amount as a floor. Then as we help the client grow, the percentage becomes worth substantially more than a flat retainer. The biggest benefit isn’t the percentage itself. It’s the alignment. When I only make more if the client makes more, everyone is focused on growth instead of checking boxes and sending reports.
0 likes • 14d
@Bill Sterrett In my case, I don’t work with businesses that have 60-90 day payment cycles, so that’s never really been an issue. Most of my clients can track revenue monthly through their CRM, booking software, Stripe, QuickBooks, POS system, or sales reports. The reporting process is agreed upon before we start. I’m not looking for anything complicated. I just need a way for both parties to see the same numbers and agree on what revenue we’re measuring. That’s one reason I’m selective about who I do these deals with. If revenue can’t be tracked clearly, or if collections happen 90 days later, it gets messy. I prefer businesses where revenue is easy to verify and where growth can be measured monthly. Keeps everything simple and transparent for everyone.
Good FB groups and Honesty
1ST QUESTION: Hey guys! Been researching good FB groups to join near me. Looking for the "local" groups. I know we are searching for where locals are at, without diving into a "business group" or "marketing" or "contractors" group. Are these types of local groups good options? These were less clear to me. -"buy, sell, trade/ marketplace" -" farming" / "gardening" -"Who's hiring?" / "Job postings" / "Help wanted". -"local politics" -"local classifieds" -"events happening in [city]". -"rant and rave" groups -"news/crime" groups 2ND QUESTION: When joining groups, a lot of them require "No promotion" and "no advertising" or you'll be kicked out. And I feel like a lot of my posts are gonna be a "soft" version of that: "Hey I'm looking to help a local business get customers, who do you know?". I feel like I am promoting myself or advertising my services, sort of. I just wanna be honest. Things dont go well when I start business relationships dishonestly (ask me how I know! haha). Am I off here? I'd love the input. 3RD QUESTION: After you post a Curiosity or Recommendation post in a FB group, and they start tagging people, is it standard process to just DM whatever business is tagged? Thank you!
2 likes • 20d
A lot of people get kicked from groups because they try to disguise prospecting as “being helpful.” People can feel when someone is really just fishing for leads. The better approach is to be transparent without sounding transactional. The goal is NOT:“Who needs my services?” The goal is:start local conversations naturally. A good community-group post should feel like: - curiosity - local discussion - recommendation sharing - community insight NOT:lead harvesting. BAD EXAMPLE: “Hey, I’m looking to help a local business get more customers. Who do you know?” That reads like prospecting immediately. BETTER EXAMPLE: “Random question: Who’s a local business around here that deserves way more attention than they get? I’ve noticed some really solid businesses in town that barely market themselves but people LOVE them once they find them.” That works because it feels: - community-oriented - non-salesy - emotionally safe - engagement-first And you’ll still get tagged businesses. Why? Because residents LOVE recommending businesses they trust. You are not advertising.You are creating a recommendation environment. That’s the distinction. SECOND QUESTION: Yes — when businesses start getting tagged, it’s standard process to DM them. But most people ruin it by immediately pitching. Do NOT do this: “Hey, saw you were tagged. I help businesses get customers…” That instantly feels transactional. Instead, use the tag as contextual permission. Meaning:they were already brought into the conversation by someone else. Your first DM should feel observational, not opportunistic. EXAMPLE DM: “Hey — your business got mentioned a few times in a local community thread I posted in. Usually when people repeatedly recommend the same business, there’s a reason. Out of curiosity:have you intentionally built your local visibility much, or has most of your growth mostly come from word of mouth?” That works because: - no pitch - no pressure - no “agency” energy - opens diagnosis naturally
1 like • 20d
Also… You can use the AGNZY GPT to answer these questions as well, that’s all I did. I copied your question and put it in the GPT. This is the answer. These GPT’s are trained on our process for 10 years of my data.
Citations
@Brandon Olson How do we handle citations for an organization without a physical address, is verified on GBP, but is a service based business. Company Name City, State ZIp Code (Service area) (555) 555-5555 Do we just enter that?
1 like • May 13
Yes. For a service-area business with a hidden address, citations should typically use: - Business Name - Phone Number - Website - City, State ZIP Example: ABC RoofingDallas, TX 75201(555) 555-5555https://abcroofing.com Do NOT: - Fake a street address - Use virtual offices - Use PO boxes - Use inconsistent location variations The key is consistency across all citations and GBP. If a directory requires a street address: - Skip the directoryOR - Use the real verified address hidden on GBP only if you can hide it publicly in the listing Never force public address exposure if the business is legitimately service-area based. Also:Use the SAME formatting everywhere. Example:If you use:Dallas, TX 75201 Do not alternate with: - Dallas TX - Dallas, Texas - DFW Area - Greater Dallas Consistency creates entity trust.
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Brandon Olson
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@brandon-olson-4200
Helping people build AI-powered marketing agencies to 5-figure months since 2015. Free training at https://AGNZY.net

Active 14h ago
Joined Feb 27, 2025
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