If you are struggling to start your community here on Skool.. here are 9 things I promise will help. 1️⃣ Rule #1 - Take The Pressure Off In the grand scheme, what we do is not brain surgery but we make it that way. Almost no decision is fatal. Don’t worry about screwing up. You can’t improve on what you don’t start. “A big part of the pressure comes from this idea that you have to get it right the first time. So get your wrong idea out as fast as you can until eventually it’s actually right.” - Alex Hormozi 2️⃣ Rule #2 - You Don’t Need To Be An Expert There are 2 approaches you can take starting out: 1. The Leader (Expert) - Leaders teach unapologetically about the journey from point A to point B by telling compelling stories that influence their followers to take action. They provide the guidance, empathy, and clarity. 1. The Curator - If you can’t provide your audience with the answers from your own experience, gather the answers they need. Maybe interview hundreds of people. Take your audience on the journey. 3️⃣ Rule #3 - Questions That Reveal Value - What is a current/past profession you love? - What are your hobbies / interests? - What excites you most to talk about every single day? - What life experiences have you overcome? - What do you want to become known for? 4️⃣ Rule #4 - Ikigai Ikigai is a Japanese concept that means "reason for being". The word is a combination of iki, which means "life," and gai, which means "value" or "worth". Ikigai is the intersection of 4 primary elements: - What you love: Your passion - What the world needs: Your mission - What you are good at: Your vocation - What you can get paid for: Your profession 5️⃣ Rule #5 - Don’t Choose A Market & Niche You don’t choose based on what will sell. You can’t find your “target audience” because you aren’t looking in the mirror. “We are most qualified to serve the person we used to be.” - Ed Mylett 6️⃣ Rule #6 - Start with “Who” not “How” When you get clear on who you help, they will show you how they want to be helped.