Most business owners are “marketing”… but they’re not seeing results, And often, it’s not because they’re doing it wrong, it’s because they’re using a marketing type that doesn’t match their business stage.
Here’s a simple breakdown of the main types:
• Organic Marketing: Posting content, sharing value, telling your story, educating your audience. This builds trust and warms people up before they ever buy.
• Paid Marketing: Running ads to reach more people quickly. Great for visibility, but it works best when your message and offer are already strong.
• Relationship Marketing: Talking to people directly, networking, engaging in conversations. This drives trust faster because people feel connected to YOU.
• Website/Brand: Marketing Your website, brand style, online presence. This makes you look credible, professional, and worth taking seriously.
All these types are good, they just serve different purposes. Some help you get attention. Some build trust. Some convert faster. Some support long-term growth.
The key is knowing which one your business needs right now.
If you’re unsure or something is confusing you, feel free to ask in the comments, I’m here to help.